Our people

Diane Jarvis

Sheffield BID CEO

Diane’s background is strategic marketing and business development with a wide mix of experience in both the private and public sector including economic development and place marketing.

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Darren Hendleman

Operations Manager

Darren is a logistical expert trained in operational planning, crowd dynamics and risk/threat management.

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Ian Mott

Welcome Team Supervisor

Ian joined Sheffield BID in 2018 and has exemplary knowledge of city centre retail combined with management skills drawn from experience in the licensing trade.

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Chris Wild

Welcome Team Ambassador

Chris joined Sheffield BID in 2018. His prior experience includes retail and working as a steward at major events such as football matches.

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Mick Holliday

Clean Team Leader

Mick comes with a wealth of experience in cleaning and waste management having worked for a previous BID partner and comes from a background of cleaning and driving roles.

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